With Google already having made considerable impact on the internet and mobile phone technology it is no surprise that it is looking to conquer another area in the market.
According to a report from Wall Street Journal, Google has partnered with Dish Network, a broadcast satelitte provider in the US, to trial a new TV search service that combines internet content with standard tv.
The service will operate on set top boxes powered by the latest Google Android technology and will allow users to search through the tv content as well as video content from sites such as YouTube.
Accordingly to sources, the set top box is currently being tested by a very small number of company employees and it has not been confirmed as to whether it will actually come to fruition.
There is talk that Google has marketed the Android operating system to other TV service providers but so far it seems that Dish Network is the only one to have confirmed. As well as partnering for this service, there is an existing partnership between the two parties for the Google TV adverts. It is expected that the set-top box will also aim to enhance the performance of the Google TV adverts.
Google are not the only ones targeting this market, rivals Microsoft and Apple have already developed products such as Windows Media Center and Apple TV and just last week TiVo introduced a new set-top box that will bring cable programming and streaming content from the Internet to TV screens.
Tags: Android, Dish Network, Google, Mobile Phone Marketing, Windows Media Centre
Link to us
If you want to link to this blog, copy and paste the following HTML code to your website.









