The worldwide search market has shown an impressive growth over the past 12 months, December 2008 to December 2009 according to reports made today.
This news that should provide significant boosts to budgets in the area of Internet Marketing, with surely a preference to search engine optimisation and Pay Per Click. A total of 131 billion searches were performed by users above the age of 15 from home and work in the past month.
The United States of America remains the largest individual search market globally taking about 17 percent share of the market, or, 22.7 billion.
China grabbed second spot with 13.3 billion searches, Japan 3rd and the United Kingdom taking 4th spot.
Looking at search engine statistics Google is the force to be reckoned with, dealing in a staggering 87.8 billion searches in December. This accounts for 66.8 percent share, a substantial amount higher than December 2008.
Yahoo comes second with just under 9.5 billion searches. A Chinese search engine named Baidu is 3rd with 8.5 billion searches. Microsoft sites which does include there new search engine Bing, came 4th with just figures at just under 4.1 billion, a 70 percent increase from December 2008.
More and more shoppers are turning to the internet attempting to find the best deals and cheapest prices. So with this growth in mind surely new businesses and existing businesses need a competitive marketing strategy that must include services being made available on the Internet.
