For site owners that have been struggling to set up Google Checkout Google has launched an interactive demo which gives detailed instructions on how to set up Google checkout and Product search.

Google has recently added instructional videos for how to set up shipping information and sales tax calculations for Google checkout. Google will be adding more videos to cover all frequently asked questions by the buyer and the merchant, along with informational videos about how to deal with refunds to the customer.

During this announcement Google representatives said that the look forward to supplying merchants with a video library to encourage their feedback. To follow the latest e-commerce videos all you need to do is click on the subscribe button at the top of the channel page. In order to make this new feature successful Google will have to rely heavily on it’s users to leave feedback so they can continue to add to this resource.

With You Tube becoming more and more popular by the day its makes perfect sense for Google to use You Tube to help Merchants and their customers increase their knowledge on Google Checkout. Not only will this help existing Merchants but also encourage new Merchant to sign up to using the payment platform.

No doubt this extra publicity will also help the consumer to understand how Google checkout works and in return increase sales for website owners that currently use Google Checkout on their e-commerce sites.

Google has now launched an add on to their shopping feeds search to allow viewers to check whether items are currently in stock net to the products that come up in the search results.  This now means that whether you are on your computers or mobile devices such as the iPhone, you can now check to see if certain items are in stock in a nearby store to where your IP location is. You will be able to check out the product’s availability by clicking on the “blue dot” included within the shopping portal search results.
This functionality will be really useful if you are out shopping and you see something in one shop but they don’t have any stock left for a particular product, you would then be able to search online to see if other stores in the local area have stock before going there yourself to make the purchase. You would also be able to get directions to the shop from within the search results as well.
Google currently only has a select few shopping partners who are on this scheme so the ability to find products within the local area is limited until more brands sign up and allow data to be shown within the search results. Now that it has been released Google expect more and more companies to sign up as it will benefit them so much more having up to date stock lists within the search results.