For small business owners that are based online, it is important for them to be able to gain traffic through the search engine results pages. This is because most of they time they cannot afford to pay for traffic such as big budget PPC (pay per click) – which are the paid search engine adverts you see on results pages.
However, the Search Engine Optimisation road isn’t perhaps as smooth as it may first seem either. However, there are companies out there that cater for those that have a lower capital by providing them SEO tools such as web analytics for free. Hence, with the free web analytics, the impact of your Search Engine Optimisation can be maximised.
Web Analytics – What They Do For You
One of the most important things that Web Analytic Tools do for you is provide you with information about website traffic flow. Where they are coming from, their flow through the website and where they are exiting.
They can also show you the area with the highest bounce rates so that you can optimize the advert of the landing page to fit the description and decrease bounce rate. In general, this information is important as it shows you how to improve your website. They also have Keyword Research facilities to aid you in your keyword search and targeting your niche market.
Free Web Analytics Software
Some of the free and reliable web analytics programs that you can use include:
• Google Analytics
• WebLog Expert Lite
• 103 Bees
• GoStats.com
• Woopra
• Crazy Egg
• Clicktale
• Yahoo! Web Analytics
• JAWStats
• Grape Web Statistics
Related posts:
- Tools for Internet Marketing and SEO Part Two
- Why is analytics important for your business blog?
- Is There A Relationship Between Web Analytics And Search Engine Optimization
- Be In Control of Your SEO Venture With Web Analytics
- Understanding the Changes to Web Analytics
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[...] Improve Search Engine Optimisation with Free Web Analytics 26 March 2009 1 views No Comment For small business owners that are based online, it is important for them to be able to gain traffic through the search engine results pages. This is because most of they time they cannot afford to pay for traffic such as big budget PPC (pay per click) – which are the paid search engine adverts Related posts: Tools for Internet Marketing and SEO Part Two This is the long awaited second part of my blog… Is There A Relationship Between Web Analytics And Search Engine Optimization See the original post here: Improve Search Engine Optimisation with Free Web Analytics [...]