SEO Consult Blog

I sat down to write todays blog post and whilst I tried to avoid the famed writers block, it hit me…Why am I doing this? Which lead me to my title and its content, why do us Search Engine marketers actually write blogs?

Blog is actually derived from Web Log and is essentially an ongoing diary displayed in chronological order. They can contain videos, images and music to inform whoever has signed up to receiving your blog.

All the big sites now have a blog facility as it is a fantastic way of updating a core following with fresh news and events. It’s simple from a user perspective to receive blogs as all you need initially is to download a Blog Reader which is freely available. Then just click the orange logo and you will receive the feed as often as you like.

But in recent years it has taken on a further importance, that within the Search Engine Optimisation arena. It is now established in the Google Algorithms favourite things on a website, not only does it show you appreciate your audience and therefore your site is user based, it is an excellent way of uploading fresh content simply and easily on a regular basis.

We all know the necessity for content, and more importantly fresh content, but with a blog, a siteowner has the feasibility of adding content daily or even hourly. Even if it doesn’t drive a huge amount of traffic, it will certainly enhance your chances of being spidered more frequently and therefore gaining Page Rank and authority. There is also a greater chance of appearing for long tail search, which would then direct a very interested searcher to your site.

For more information feel free to use our Contact Us form or alternatively calling directly on 0870 145 1017.

Related posts:

1. SEOs Love Blogs
   Blogs are a fantastic Search engine optimisation tool even if nobody reads them, Google always does. It sometimes takes a while to convince a client...
2. How a blog can effect your SEO Campaign
   A lot of companies believe that a blog is only for those people wanting to keep a diary, however it can have an immense impact...
3. Adding Fresh SEO Content With A Blog
   Search engines and visitors love content; fresh, insightful, informational, original, and regularly updated content in particular. Finding a viable way of adding more content to...
4. Making the Most of your blogs in terms of SEO
   In the world of SEO there are two techniques which are considered to have higher importance than any other. They are in-bound linking and content....
5. Google gives insight into Algorithm
   OK its a small insight and something that we have all known in the industry for a while but basically Maile Ohye, who works for...